The 3-Step Simple Business Strategy That Took Me From Burnout to $20K

Back in 2017, I learned about attract, nurture, and convert and completely missed the strategy behind it. I understood the concept. I knew I needed to attract people. I even grew to about 5,000 followers on Twitter doing short punchy posts. But I had zero strategy behind the platform I was on and no idea […]

You’ve typed it out. The long DM.  The one where you explain what your offer includes, how it works, what the process looks like, what kind of support they’ll get, why they need it, how it’s different from everything else they’ve tried.  You hit send, watch the typing bubble appear… and then nothing. They’re gone. […]

You’re scrolling through your DMs and you see it, someone’s been binging your content at 2 a.m., accidentally tapping your “want more info” button, watching every single story you post. They’re interested. You know they’re interested. But when it comes time to actually ask for the sale? You freeze up. You don’t want to sound […]

If you’ve ever thought, “I don’t know who to talk to,” that’s exactly why your DMs feel awkward. Most people assume the fix is a better script, a better opener, or a list of perfectly polished lines to copy and paste, but that’s not the real issue. The real issue is that you’re trying to […]

If you’re not getting sales right now, it’s probably not because you need to post more. Most people don’t need more content… they need better stories. Stories that actually start conversations inside your DMs. In this blog, I’m breaking down the exact way I’ve taken people from watching my stories to replying… to messaging… to […]

If you’ve ever thought, “I don’t know who to talk to,” this is usually why your DMs feel weird. Not because you’re bad at sales.Not because you need better “scripts.”Not because you’re awkward. Most of the time, it’s because you’re missing context. When you don’t have context, you open your DMs and your brain starts […]

About an 8mins read I’m honestly really excited to write this because it’s the kind of lesson you don’t learn from a cute content tip… you learn it from experience. And if you’re a service-based business owner struggling with a lack of sales, I need you to hear me: it’s probably not what you think […]

This is such a crazy, yet important, topic I want to share with you today. I know it seems not related to selling or leads or even making business simple, but trust me: it’s genuinely related, I promise! Before I fixed this, I used to feel sick before every connection.  I had this underlying anxiety […]